Leaders come and go but our Founding Fathers are forever.
In a country where national pride seem to drop every single day and our history isn’t giving, Gen Zs don’t give two Fs about the country’s Founding Fathers.
So, to bring these heroes back to national consciousness as we celebrated the country’s Independence Day 2023, we reintroduced them to TomTom’s Gen Z audiences as cool hip-hop artistes with all the bling, name and vibe that they can relate to.
Meet MC Hubsky and some of our Founding Fathers who are forever our heroes.
CREDITS:
COPY: Talha Taj, Deborah Folaranmi
ART: Seun Bankole, Oluranti Akerele
CD: Jolomi Awala