African mums are a rare breed of superheroes.
This Mother’s Day creative concept developed for Buttermint, a candy + mint Mondelez brand in Nigeria, highlights the interesting superpowers a typical African mum possesses.
She might never get a spot in the Avengers or the Justice League but every child born of a black woman knows who to call when the aliens actually invade.
CREDITS:
COPY: Talha Taj
ART: Femi Bonojo
CD: Jolomi Awala